Nucleus Media
Let There Be Light - We helped Lightforce launch their Genesis range
Genesis Magazine Ad
We worked with Lightforce to launch their new Genesis range of driving lights.
The idea behind this concept references the book of Genesis when God said ‘Let there be light’. The imagery of a light beamed onto the road highlighting the Genesis product is a literal interpretation of this quote. It is as if God said ‘Let there be light’, and threw the Genesis light down from the heavens with great force.
